- Adventist Health & Medical Center: http://www.adventisthealthnw.com/
- Kaiser Permanente: https://www.kaiserpermanente.org/
- Legacy Health Systems: http://www.legacyhealth.org/
- OHSU – Oregon Health & Science University: http://www.ohsu.edu/xd/
- Peace Health Southwest Medical Centers: http://www.swmedicalcenter.org/
- Portland VA Medical Center: http://www.portland.va.gov/
- Providence Health & Services: http://www2.providence.org/Pages/default.aspx
- Shriners Hospitals for Children: http://www.shrinershospitalsforchildren.org/
- Tuality Healthcare: http://www.tuality.org/home/
Digital Audit 1. Providence Health & Services
Google: 4th
Facebook: Link on homepage
– 620 Like this, 8 talking about this
– Photos: standard marketing type images
– Video: YouTube, 6, stories about 5-7 minutes long
– Posts: not regularly, maybe once a week, mostly news
– Providence Bridge Pedal
– 1,262 like this, 2 talking about this
– Many Places page; Providence St. Vincent’s
– 559 like this, 166 talking about this, 4492 were here
YouTube: Link on homepage
– Channel
– Views 685, Upload Views 757, Also, 6 Other Channels & Pink Glove Dance
LinkedIn:
– 4,822 Followers, 3,460 Employees on Linkedin
– Business Profile, Not hosting any groups, Not sharing content
Twitter:
– 282 tweets, 323 Following, 420 Followers, 34 Listed
– Tweets weekly, more sporadically
– Topics mostly health related, some news
– Lists: Television Channel 32, Newspaper Hillsboro Argus
Flickr Photo:
– Archival images
Digital Audit 2. Legacy Health & Medical Centers
Google: 2nd
Facebook: Link on Home page to Randall Children’s Hospital at Legacy Emanuel
– 1,248 like this, 51 talking about this, 74 were here
– Apps:Our Legacy, Find a Provider, Educate Yourself, Make a Donation, Find a Job
– Photos: standard marketing type images, some events
– Events: Lots of events listed
– Posts: daily and friendly
– Place Pages, Legacy Emanuel Hospital
– 294 Like this, 85 talking about this, 3,342 were here
LinkedIn:
– 1,752 followers, 1,353 Employees on Linkedin
– Business Profile, Not hosting any groups, Not sharing content
Twitter: Link on homepage
– 219 Tweets, 42 Following, 229 Followers, 11 Listed
– Tweets weekly, sporadically
– Mostly news, events, conferences, recruitment, awards, some health topics
Geolocal: listed on Facebook
– Gowalla, Yelp, Foursquare, SCVNGR, and Facebook Place Pages
YouTube:
– Channel Views 2,658, Total Upload Views 11,161
Podcast:
– Wellness Wednesdays
Digital Audit 3. Kaiser Permanente
Google: 1st (paid)
Facebook: Not Linked on Homepage, News Center displays links, Thrive
– 13,433 like this, 245 talking about this
– Other Pages – KP Careers
– Photos
– Events
– Videos: 10, ads about 30 second long
– Post: daily and friendly
LinkedIn:
– 45,772 Followers, 38,755 Employees on LinkedIn
– Business Profile, Not hosting any groups, Not sharing content
Twitter:
– 1,786 Tweets, 934 Following, 6,450 Followers, 372 Listed
– Tweets mostly once a day, occasionally 2 or 3 times a day
– Mostly health topics, references YouTube videos, studies, and other forums
– Thrive: 931 Tweets, 123, Following, 1,447 Followers, 101 Listed
Video: 16 videos posted, Not YouTube
Podcasts: Archived to 2007, has not updated since August
